What is Brazeno LastMile?

A comprehensive pickup order management platform that automatically assigns orders to zones, optimizes delivery routes, manages capacity constraints, and keeps customers informed through automated SMS notifications—all while supporting multiple tenants with customizable branding and flexible scheduling configurations.

Core Platform Features

Zone-Based Scheduling & Assignment

Intelligent order assignment to zones A-D based on ZIP codes or nearest centroid calculations. Automatic capacity management respecting 8 packages per day (50 ft³ ÷ 6 ft³ per package) and 8 stops per day limits with overflow handling for next-week scheduling.

Advanced Route Optimization

Nearest Neighbor algorithm with 2-opt improvement for efficient route planning. Automatic geocoding for missing coordinates, distance matrix calculations, and stop sequence optimization to minimize travel time and fuel costs.

Multi-Channel SMS Notifications

Provider-agnostic SMS system supporting Twilio, MessageBird, AWS SNS, and custom providers. Automated pickup confirmations, schedule updates, and opt-out management with development safety features and delivery tracking.

Multi-Tenant Architecture

Complete tenant isolation with customizable branding, scheduling configurations, and SMS templates. Support for custom company logos, colors, contact information, and business-specific pickup rules and capacity limits.

How LastMile Works (at a glance)

1. Order Creation: Customer submits pickup request with address and package details
2. Zone Assignment: System automatically assigns to appropriate zone based on ZIP code or geolocation
3. Capacity Check: Validates against daily package and stop limits, schedules overflow if needed
4. Route Optimization: Optimizes delivery sequence for maximum efficiency
5. Customer Notification: Sends SMS confirmation with pickup details and schedule

Zone Management & Capacity Features

Intelligent Zone Assignment

• ZIP Code Mapping: Automatic assignment based on predefined ZIP code to zone mappings
• Centroid Calculation: Fallback to nearest zone centroid for unmapped addresses
• Pickup Day Configuration: Flexible scheduling with different pickup days per zone
• Capacity Monitoring: Real-time tracking of packages and stops per zone per day

Capacity Management & Overflow

• Package Limits: Configurable daily package limits with cubic foot calculations
• Stop Limits: Maximum stops per pickup day to optimize driver efficiency
• Overflow Handling: Automatic scheduling of excess orders to next available week
• Split Orders: Option to split large orders across multiple pickup days

Route Optimization Engine

• Nearest Neighbor Algorithm: Efficient initial route planning
• 2-Opt Improvement: Route refinement to minimize total distance
• Geocoding Integration: Automatic address geocoding for missing coordinates
• Distance Calculations: Precise distance matrix for optimal stop sequencing

Customer Communication & Notifications

SMS Notification System

• Multi-Provider Support: Twilio, MessageBird, AWS SNS, and custom provider integration
• Automated Pickup Confirmations: Immediate SMS with pickup date, time, and zone information
• Schedule Updates: Real-time notifications for any pickup changes or delays
• Opt-Out Management: Easy customer opt-out with STOP keyword handling

Development Safety Features

• SMS Whitelist: Development mode only sends SMS to whitelisted numbers
• Environment Controls: Production vs non-production SMS behavior
• Audit Logging: Complete SMS notification audit trail
• Error Handling: Graceful fallbacks for SMS provider failures

Multi-Tenant & Branding Features

Tenant Management

• Complete Isolation: Separate data, configurations, and branding per tenant
• Custom Branding: Company logos, colors, contact information, and address details
• Flexible Configuration: Customizable pickup rules, capacity limits, and scheduling preferences
• User Management: Role-based access control with admin, manager, and driver roles

Customization Options

• Company Branding: Upload logos, set primary/secondary colors, customize contact information
• SMS Templates: Customizable message templates for different notification types
• Order Form Notes: Custom instructions and terms for customer order forms
• Warehouse Configuration: Set warehouse details and pickup policies

Integrations & Deployment

Works alongside Brazeno AI, APIs, and Self-Service Portal for end-to-end logistics management. Cloud SaaS with multi-tenant architecture, enterprise SSO, custom configurations, and premium support available.

Frequently Asked Questions

How does zone assignment work?

Orders are automatically assigned to zones A-D based on ZIP code mappings. If a ZIP code isn't mapped, the system calculates the nearest zone centroid using geolocation coordinates.

What happens when capacity is exceeded?

The system automatically schedules overflow orders to the next available week (+7 days) while respecting the same capacity and stop limits.

Can I customize SMS messages?

Yes—each tenant can customize SMS templates for pickup confirmations, schedule updates, and other notifications through the branding configuration.

How does route optimization work?

The system uses a Nearest Neighbor algorithm with 2-opt improvement to minimize total travel distance, automatically geocoding addresses and calculating optimal stop sequences.

Do you support multiple tenants?

Absolutely—LastMile is built with multi-tenant architecture, providing complete data isolation and customizable branding for each tenant.

What SMS providers are supported?

We support Twilio, MessageBird, AWS SNS, and custom providers through our provider-agnostic SMS abstraction layer.

Can I set different pickup days per zone?

Yes—each zone can be configured with specific pickup days, allowing for flexible scheduling based on your operational needs.

How does capacity management work?

The system tracks both package count (based on cubic feet) and stop count per day, with configurable limits that can be adjusted per tenant or zone.